Do you dare to try paint that has a heart on the can?
An interior and painting professional has seen it all.
Technical data sheets, RAL codes, warning triangles, and cans that look like they could also paint the walls of a nuclear reactor.
And then on the shelf stands Frenchic.
A can with a heart.
No warning signs, no plastic technical logo – but a red, carelessly friendly, hand-painted heart.
Many professionals have later admitted the same thought:
"I would never have believed that a can that looks like that could contain such a tough paint."
Cute surface, tough core
The Frenchic can looks like it belongs on a flower table, but the content is another matter.
This is not a “hobbyist paint,” but a modern lime and mineral paint, whose recipe and ingredients are built with engineer-level precision and chemists' expertise, yet behaves like an artist's dream.
Its composition is water-based and low VOC, pigment-based mineral and binder optimized so that the paint is simultaneously breathable, adhesive, and wear-resistant.
In other words:
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does not flake
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does not yellow
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does not crack
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and does not require primer on most surfaces
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Frenchic looks soft, but works like a professional's toolbox – quiet, reliable, and efficient.
When the interior designer and engineer meet in the same can
Frenchic is the place where the interior designer's vision and the painter's realism shake hands.
The surface is aesthetically understated and timeless, stylishly and trendily matte, but technically excellent: high pigment density, perfectly structured for paintability, and excellent leveling.
In practice, this means that:
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paint spreads evenly
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does not drip
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dries quickly
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and leaves a velvety surface that withstands wiping, moisture, and use
Al Fresco, Seinämaalit, Lazy Range and Trim Paintseries are developed for different uses, but all share the same Frenchic DNA:
a perfect balance between technical performance and beautiful craftsmanship.
Professionals doubted – and got hooked
Many experienced painters admitted that Frenchic first aroused suspicion.
The can with the heart logo looked too gentle to be effective.
But those who tested it never switched back.
“It looks like an interior product, but behaves like industrial paint.
And customers think the door was painted with some secret Italian specialty product.”
– Interior contractor, Tampere“You have damn good paints! Congratulations!”
– Master painter, Tampere
Frenchic doesn't need a big sales pitch – it speaks for itself the moment the first stroke hits the surface.
The heart on the side of the can is not decoration – it is a warning sign
The heart of Frenchic does not symbolize cuteness, but boldness.
The courage to do things differently, to develop an ecological paint without compromises, and to challenge the prejudices prevailing in professional circles.
The heart signifies quality that doesn’t shout but stays in mind.
It tells you that in this can there is paint that:
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resists bumps and moisture
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looks like it was applied by a professional
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and is at the same time easy to use, ISO-classified, and Toy Safe certified
Do you dare to try a paint that doesn’t try to look technical
Frenchic does not hide behind technical terms.
It just works – and does so with style.
A professional notices it immediately: the paint’s spreadability, coverage, and curing are no accident.
They are the result of English professional skill combining traditional expertise with modern product development, which is refined to a perfect balance between surface chemistry and feeling.
So next time you see a can on the shelf with a heart, don’t walk past.
Open it.
Try it.
And you understand why Frenchic is the professional secret that few speak about aloud.
The heart of Frenchic is not decoration – it is the pulse of quality.
It’s the People. It’s the Passion. It’s the Paint.
